“The best product doesn’t always win. Usually, it’s the product that is most effectively sold”

As part of the Growth+ initiative by Calcalist and Poalim Tech, veteran entrepreneur Rotem Iram, CEO of cyber insurance company At-Bay, sat down with early-stage founder Ido Goldberg, CEO of fintech startup Rainbow, for a candid conversation about navigating setbacks, mastering sales, and translating vision into value. Read More CTech – Startups .   Read More in Israel NOWlej.