Strauss sells 50% Sabra dips stake to PepsiCo Posted by | Jan 1, 1970 | Israel NOWlej | 0 | PepsiCo will pay $244 million to fully own the Sabra and Obela brands, which have the largest market share of refrigerated fresh hummus in the US. | Read More in Front – Globes. Read More in Israel NOWlej.